Live Action + Animation Video
We were really excited to team up with NoiseAware for this animated explainer video. NoiseAware is a tech company that helps rental property owners maintain peace and profitability by monitoring noise levels while ensuring renter privacy.
Since the product is a real physical item, we pitched a mixed-media approach to this motion graphics video. We took photography assets and vectorized them, so we could insert them into more abstract scenarios of familiar scenes. You will also notice that the NoiseAware product itself is a real product photo.
At Bennett Creative, we love doing turnkey projects like this one where we are able to write, custom, illustrate and animate the whole video. We also directed the voiceover artist and provided the sound design.
As an added bonus, the client loved the final product so much, that they have implemented still images of many of these characters and illustrations throughout their marketing materials! In addition to the still images pulled from this project, we also did several cut downs and loops using the same scenes, to maximize use of this content for the client.